
I can't tell you how tired I'm of reading yet another article about some sort of chemical ingredient causing cancer, severe allergic reactions or even fetal deformities. It seems like there's nothing left we can eat, drink, rub on ourselves, wash our clothes or even paint our houses with without worrying about the consequences. So the 15 year double digit growth of organic and natural products only makes sense in this environment. Despite recessions, budget cuts and trading down consumerism the natural and organic sector has thrived not because it's trendy but because there's a validity behind it...it's safer, better for you and for the environment. Luckily when it comes to sunscreen there is a widely available natural alternative.Often referred to as organic filters, zinc oxide and titanium dioxide are the greener, more natural version of UV protection. Naturally derived and mineral based, these filters are used in "sunblocks" versus "sunscreen." Notice the difference! Sunscreens are made up of chemical filters (like avobenzone, octocrylene, etc) that absorb UV light and deactivate it from it's destructive nature. Sunblocks are actual physical blockers that act like a shield on the skin prohibiting UVA and UVB rays from penetrating the skin's surface. Providing full spectrum protection against all UV wavelengths these filters act as a wall sitting on the skin's surface. Therefore they are not absorbed into the epidermis making them ideal for sensitive skin and kids/babies. No breakouts, no allergic reactions just pure protection. That's probably why Neutrogena Sensitive Skin SPF 60+ Sunblock is made with "Puresceen technology" aka titanium dioxide and zinc oxide. Years ago these sunblocks use to have a heavy white residue (remember the life guards?) but thanks to technology innovation these filters have become micronized to be as weightless and sheer as chemical sunscreens. For this invisible coverage also try the new Skinceuticals Sheer Physical UV Defense SPF 50 designed to protect needy skin made ultra susceptible by cosmetic work like peels and lasers.
Usage tip: Sunblocks can be wiped off more easily by water and sweat so I would recommend reapply every 60 to 90 minutes especially if you're spending a lot of time in the pool or ocean.
The result: Natural broadspectrum protection for even the most sensitive or green oriented skin!
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