Cupid's Arrow

From the womb to early childhood right up to becoming an adult we are taught, preconditioned and dream of meeting that special one. You know the soul mate that is your other half. The one that makes you complete - the ying to your yang, the bread to your butter, the beat to your heart. So we walk through life with our eyes wide open and our heart's brimming full of hope and enthusiasm that Cupid will stike us with his/her (do we know if Cupid is male or female?!) lucky arrow. But like all ironies in life did you know that there's a certain "look" men subconsciously seek in selecting their mate? Studies have been done showing that their are certain physical attributes men are preprogrammed to seek in their partner. So while it's no guarantee that by wearing a certain lipstick you will meet your soul mate the minute you step outside of your house, why not up your chances of meeting the one by catering to or playing up some of these attributes.

The Look that Finds that Special One

Skin: Men are drawn towards a women's natural glow, a tell tale sign of her fertility (it's all about spreading the seed after all!), and femininity so glowing, radiant skin only helps play up your inner luminosity. Skip the heavy, cakey foundation and instead opt for a luminizing sheer foundation like Giorgio Armani Beauty Luminous Silk Foundation or mix your daily SPF moisturizer with a radiance boosting lotion like JK Jemma Kidd Mannequin Skin.

Eyes: When polled over 70% of men say the first thing they notice about a women is her eyes so it's time to play up the windows to your soul with soft, neutral hues and light contouring. Definitely more natural than smoky. My favorite technique is to create that twinkle in your eye.

Cheeks: Rosy, rosy, rosy! Flush cheeks equal health, youth and yes our favorite fertility. I recommend a cream/gel blush like the Tarte Cheek Stains to give your cheeks that color yet keeping skin dewy and glowing. Powder blushes can look streaky and synthetic.

Lips: Again it's about pink-esque natural shades so look for creamy lipsticks or tinted balms in the berry and rose family. And of course what man is going to say no to big, full lips?! So just add a dab of clear gloss to the center of the lips for a juicy, kissable look.

Hair: Nothing makes men run faster than hair they can't run their hands through so think softness and natural. Men don't love the pin straight look or tight up do's. Instead soft curls and touchable tousled hair should be on the menu. And of course shiny, thick hair spells what? Yes you guessed! Baby material. So before styling add some volumizing mousse to wet hair and when your done make sure to add a few drops of a shine serum through your strands!

The bottom line is men like a more natural, relaxed look so play up your assests with a light hand and a few beauty essentials. Cupid's arrow is looking for you!

Usage tip: Less is more and after all men can't tell the difference between 5 minutes of getting ready versus 20 minutes of work!

The result: Finding the person who makes you gets your silly jokes, kisses you while you sleep and whispers of his hopes and dreams for a life with you in your ear. And I guess there may be a baby or two in the future? :) Happy Valentines Day!